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Mobile Marketing Tour "Powered by Tyson" Objective To assist Arnold Worldwide with the Tyson Mobile Marketing Tour aimed at taking the Tyson brand to the next level with a significant focus on their protein-based products. Recommendation Verge recommended items that correlated with the theme "Powered by Tyson". - Muscle shaped beverage holders, jar openers. Water bottles and backpacks were distributed at all of the US Gymnastics Association events. Results Tour currently in progress. Feedback has been extremely positive and audience loves the giveaways - especially the backpacks. |
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